CoolDrive Auto Parts took centre stage at the 2024 Australian Auto Aftermarket Expo (AAAE) in Melbourne.
CoolDrive achieved recognition at AAAE, winning in the Auto Aftermarket Excellence Awards with the GYS Powerduction 37LG, which was named Most Innovative New Aftermarket Product in the Tools and Equipment category.
A highlight of the Expo was the appearance of Blanchard Racing Team drivers Aaron Love, James Courtney, and Jack Perkins. The CoolDrive-supported BRT Ford Mustang Supercar was prominently displayed at the entrance of the Melbourne Convention and Exhibition Centre.
The drivers also made rounds to the stands of numerous team partners, demonstrating their support for the ongoing partnerships.
“CoolDrive is proud to have supported a record-breaking Auto Aftermarket Expo and to showcase our commitment to the future of the auto aftermarket industry,” CoolDrive Auto Parts Executive Chairman John Blanchard said.
“Presenting our latest tools, technology, parts, and services to industry stakeholders is crucial for us.
“The CoolDrive team greatly appreciated the chance to network and connect with trade customers and industry partners, finding it incredibly rewarding.”
“This exhibition has underscored CoolDrive’s dedication to nurturing the automotive service and repair industry both now and into the future. We extend our thanks to the AAAA for organising a fantastic expo, and we eagerly anticipate future events.”
CoolDrive’s engagement at the event also underscored its commitment to providing continuous training opportunities that support the industry’s future growth.
The 2024 technical training schedule includes sessions from CoolDrive and its comprehensive network of industry partners, aimed at equipping workshops with cutting-edge service and repair knowledge.
Numerous live demonstrations showcased new tools and equipment from CoolDrive, presenting various efficiencies that modern technology can bring to automotive workshops.
Featured products included GYS’s advanced battery charging systems and induction heat tools, AutoTest Roadworthy products, Bosch’s latest diagnostic software and hardware, battery testers, ADAS equipment, air conditioning service units, and a variety of tools aimed at enhancing workshop productivity.
CoolDrive was also proud to endorse and contribute to AAAE’s Electrified Zone initiative, providing a full range of equipment for servicing and repairing electric and hybrid vehicles.
This selection included vehicle chargers, insulation tooling, replacement gloves, insulation testers, complete EV tool kits, and fire cloaks, all available through CoolDrive’s extensive national network.