On The Cover

Moden Vehicle Battery Best Practice Starts with Varta

Start-Stop technology is here to stay. Clarios, the global battery manufacturer behind the VARTA brand estimates that by now every third car that enters a workshop will be equipped with star-stop technology.

This technology transition is supporting the reduction of fuel consumption and is therefore welcomed by drivers and consumers, however it does present workshops with a new challenge when it comes to battery replacement.

BACKED BY THE GLOBAL MARKET LEADER: CLARIOS
VARTA automotive batteries are powered by Clarios, a world leader in advanced energy storage solutions. VARTA partner with their customers to meet increasing market demand for smarter applications, on a global scale. Their 16,000 employees develop, manufacture and distribute a suite of evolving battery technologies for virtually every type of vehicle. Their technologies deliver uniquely sustainable, next-generation performance, and bring reliability, safety and comfort to everyday lives. VARTA add value at every link in the supply chain, contributing to the progress of the communities they serve and the planet we all share.

THE CHALLENGES OF A CHANGING MARKET
Within the next few years, around 90 per cent of all newly manufactured cars will have built-in start-stop technology, which reduces fuel consumption and emissions by switching off idle engines. But supporting start-stop technology is just one of the tasks of the battery. As cars are equipped with more and more power-consuming items – such as satnav, DVD screen and Smartphone interface, a robust energy supply has to be in place. And that’s a task conventional SLI batteries are simply not able to fulfill.

VARTA HAS BEEN READY FOR START-STOP SINCE 2002
When VARTA started the AGM battery production in 2002, they didn’t just want to meet the demands of car manufacturers. They wanted a battery so powerful that it would become the benchmark in the startstop segment.

The result: VARTA® Silver Dynamic AGM. To guarantee the best quality, VARTA has put in place more than 100 process and product parameters and variables which are inspected and monitored during the production of the AGM batteries. This has made them the No. 1 battery supplier for the automotive industry. For cars with superior power needs, and for entry-level start-stop systems they recommend VARTA® Blue Dynamic EFB.

WHY EFB OR AGM?
Many drivers are surprised that when a replacement battery for their modern vehicle is required, the cost associated with the new battery is more than initially expected. However, when you look at the power a battery is required to provide, it is understandable to see why a more robust battery is needed. Absorbent glass mat [AGM] and Enhanced Flooded Batteries [EFB] have been designed to cater for the increasing electrical demands (convenience, automatic and safety systems) and fitting a traditional flooded battery will not provide the power needed to accurately engage the Start-Stop function or other vital comfort and safety systems.

By choosing an AGM battery with the most advanced technology, you will get an outstanding battery that is capable of powering the most demanding vehicles and accessories. The innovative VARTA® AGM technology offers three times the endurance of conventional batteries, perfect for advanced start-stop systems in which the battery needs to be quickly recharged through the energy provided by the regenerative braking system.

SUPERIOR PERFORMANCE
PowerFrame® Grid technology Only with VARTA, do you get the patented PowerFrame® grid technology. This technology is stronger and longer-lasting than other grid designs.
Durable: PowerFrame grid technology is reliable and built to last. It’s nearly three times more corrosion resistant, making it more durable than other grid designs.
Performance: The PowerFrame grid technology pattern is optimised for full grid utilisation, providing more than 60 per cent* superior electrical flow for better connectivity. *Based on comparison to other grid designs in real world fleet testing.

Responsible: PowerFrame® manufacturing uses 20 per cent less energy and produces 20 per cent fewer greenhouse gases than other manufacturing methods.

In short, it’s built for exceptional performance throughout its long life.

CAR MANUFACTURERS CHOOSE THE BEST FOR THEIR CARS
Car manufacturers choose components that are the best fit for their cars. Besides quality, there are two other things car manufacturers look for when deciding on a battery. One is performance, the other is a very low fail rate. These factors are the reason car manufacturers choose VARTA batteries.

THE NO. 1 BATTERY SUPPLIER FOR THE AUTOMOTIVE INDUSTRY
It´s a fact, 7 out of 10 newly manufactured vehicles with start-stop technology equipped with AGM are fitted with VARTA batteries. This is because VARTA batteries stand for superior quality. The OE logo stands for “original spare part”. This means that nearly all VARTA batteries are parts that come from the same production line as the original equipment.

THE IMPORTANCE OF ORIGINAL SPARE PARTS
When you replace a battery with a VARTA battery, you can rest assured it was originally produced to run in a newly manufactured car. That’s what the OE logo stands for. What does that mean for you? VARTA original spare parts fulfill the highest quality requirements and are purpose-built for the highest performance – thanks to the patented PowerFrame® grid technology and more than 100 process and product parameters they measure during the production process.

TRUST IN VARTA
Today, you’ll find VARTA’s products in millions of cars, powerboats, motorcycles and motorhomes. Their engineers put expertise and precision into each and every VARTA battery. VARTA batteries provide longer life, less corrosion and lower cost of ownership, qualities you’ll find in all their advanced start-stop automotive range. When you choose VARTA, you go for reliable precision technology that delivers best-in-class manufacturing quality.

INNOVATION WITH A PURPOSE
VARTA® batteries are the driving force behind fuel-saving innovations like start-stop engines. Manufactured with up to 20 per cent fewer emissions, they’ll reliably restart your car’s engine again and again, and effectively reduce your fuel consumption.

A PREMIUM EXPERIENCE
The VARTA Partner Portal gives workshops the tools to deliver a premium experience to its customers, supporting the trade and industry through business tools to support profitability and consumer experience.

A POWERFUL HISTORY
The VARTA® brand has a history going back more than 125 years. VARTA® batteries are factory-fitted by major carmakers and trusted by drivers globally.

Federal Batteries is the proud distributor of VARTA autmotive batteries and other Clarios brands. For more information visit www.varta-automotive.com/en-au

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