Burson Auto Parts has developed a motorsport marketing program for 2022 that encompasses almost the entire spectrum of Aussie motor racing.
There is a form of motor racing to suit everyone from the craziest fan to the general motorsport enthusiast and everyone in between this year.
Already off and running is the earth-shattering 2022 Burson Auto Parts Australian Top Fuel Championship, which made its flame throwing start in January. This is the world’s fastest and most powerful form of drag racing, with a total of six events being held across the country. Burson also has its own driver and team competing in this series, exciting Top Fuel series debutant, Shane Olive with the championship winning Lamattina Racing Team.
Burson’s circuit racing action find them back in the TCR Australia series, this season supporting 2021 TCR Rookie of the Year Ben Bargwanna in his GRM Peugeot. After his breakthrough debut season, there is no doubt that Ben will be one of the major contenders this season.
This series will be contested across a planned seven rounds nationwide with the first event held in Tasmania in February.
Burson Auto Parts has not forgotten the grass roots level of motorsport, playing its part in supporting the future stars of the sport in alliance with Motorsport Australia, the sports’ governing body. Burson Auto Parts continues to support junior motorsport awards and events, helping to unearth new and exciting motor racing talent.
To reach more mechanics and car enthusiasts across the country, Burson Auto Parts continues to support carsales.com editor in chief Mike Sinclair and young gun racer Anthony Molluso in their respective Excel Racing Series cars. This affordable and exciting racing category continues to grow in popularity and affordability for competitors.
Along with these exciting racing categories, Burson Auto Parts can also be seen during 2022 supporting racers and enthusiasts in the Victorian Historic Racing Register, Superkarts, V8 Jetboats, Speedway, Drifting along with smaller local motorsport and enthusiast events.
Along with all of these season-long motor racing involvements, you will also see their logo at the front of the pack during the 2022 Bathurst Six Hour enduro, emblazoning the Audi TT of Ben and Jude Bargwanna, who came so close to winning last year. This world renowned Production Car race will take place over the Easter weekend (April 15-17). With no fewer than 70 cars entered, this is sure to be another epic race at the majestic Mount Panorama circuit.
“The Burson Auto Parts message to the trade and all who need automotive parts, tools, equipment and accessories will no doubt be seen and heard across the country thanks to our exciting motorsport marketing program during 2022,” stated Burson Auto Parts General Manager – Marketing, Anthony Hughes.
For more information visit burson.com.au